JD.com is a famous name in Asia’s e-commerce platform. The store is well known for supplying an array of food stuff, clothing, electronics, home appliances, and other consumer goods.
JD.com runs under the management of Richard Liu Qiangdong, a professional sociologist with a solid background in entrepreneurship and computer programming. He started Jingdong in 1998, a few years after completing his undergraduate studies from the University of China. “I started Jingdong to raise adequate funds to clear the medical bills of my sick grandmother,” Liu says.
In a recent interview with the World Economic Forum, Richard Liu Qiangdong disclosed that his company was striving to acquire and defend the top spot in the world’s e-commerce industry. Mr. Liu added that JD.com was also planning to expand its services to the global market.
How is JD.com planning to take over the e-commerce’s top position? During the interview, Richard Liu Qiangdong said that his e-commerce giant had invested in logistics solutions that would facilitate speedy delivery of its customer’s merchandise.
He further said that elaborate plans are underway to developing smart logistics systems, which will use underground channels to deliver goods to its customers in Beijing and other cities in China. Liu Qiangdong attested that most of Jingdong’ customers, more specifically, those based in Beijing would receive their goods on the same day they place an order.
Besides the smart logistics, JD.com had partnered with other reputable e-commerce stores and popular brands as a plan to extend its boundaries to Europe, the United States, and other parts of the world. At present, e-commerce serves China, Vietnam, Indonesia, and Thailand markets.
The smart logistic solutions and global presence would help them win the trust of many customers around the world. Already, Jingdong has earned the loyalty of over 300 million Asian customers who fancy the store’s authentic goods, as well as its efficient logistics.
By expanding to Europe and the United States, JD.com will ensure that superior foreign brands will get access to the Chinese market. At the same time, the company will market leading Chinese products in Europe and America. The expansion will enable customers to purchase products without travelling outside their countries.